Bermuda Navigator is an on-going educational opportunity for business owners to improve awareness & use of the leading digital marketing tools to create results for tourism businesses and a positive experience for visitors. With this programme you can choose a balance of support that works best for you with ongoing virtual training opportunities or through in-person workshops twice each year. With each lesson you complete or workshop you attend, you’ll earn a ‘star.’
Why join Navigator?
- Receive a report card on how your business is currently appearing across major travel planning platforms
- Receive customised one-on-one assistance on topics covered in Navigator
- Regular communications on progress & reminders of the next steps to elevate your skills
- Recognition from BTA for completing each ‘star’ of the program
With the virtual training, you can access the online training via any computer or mobile device. Lessons can be consumed at your own pace, amounting to approximately 90 minutes. Register now to get started.
In the virtual training, you will learn about:
- Your Google & Bing business profiles
- How your Google business profile surfaces in Google search and travel products
- Claiming and verifying your business profile on both platforms
- Keeping core business information current
- Overview of tools available in Google & Bing
- Free booking integrations for lodging and attractions on Google
We are excited to bring you this opportunity!
New Workshop November 2024
Level Up Your Business’ Digital Presence - FREE Workshops & Personalised Support
Running a business means finding time to focus on your online presence can feel overwhelming. That’s where the Bermuda Navigator Programme comes in! We’re here to share easy, quick tips that can make a big impact.
Join us for a FREE in-person workshop on November 20 and 21, where you'll learn how to get the most out of your Google and TripAdvisor profiles. Experts from Miles Partnership will walk you through best practices, step-by-step, to ensure your profiles are optimized to attract more visitors.
Businesses that register by November 10 will receive a Google & Tripadvisor performance report card at the event. (Those that register later will be emailed their report card.) RSVP NOW.
The workshop will have two sessions with a networking break in between. You will learn:
Fundamentals of Tripadvisor Profiles
• Best practices for keeping core business information current
• Maximising exposure with photography & customer reviews
• Paid upgrade options
What’s New for Google Business Profiles
• Connecting your business profile with social media and YouTube
• Leveraging online reservations and customer communication
• Sharing special offers & events
DATES & LOCATIONS
Wednesday, November 20, 2024 | Bermuda Chamber of Commerce, Hamilton
- Morning Session: TripAdvisor Training | 9:00 AM - 12:00 PM
- Afternoon Session: TripAdvisor Training + Google Ranking Refresher | 1:30 PM - 4:30 PM
- One-on-One Sessions Available
Thursday, November 21, 2024 | BEDC, Water Street, St. George’s
- TripAdvisor Training + Google Ranking Refresher | 10:00 AM - 1:00 PM
- One-on-One Sessions Available
One-on-One Sessions
Stay before or after the training to meet one-on-one with a Google/Tripadvisor expert to answer specific questions for your business or walk through setting up your business listing.
